Monday, July 6, 2009

Stiletto Woman Magazine


Me: Who are the top 5 women on the web and what should we know about them?


The top five women are Jennifer Sbranti of HostessWithTheMostess.com, Gigi Lee Chang of PlumOrganics.com, Lisa Bacon of YummyWebStudio.com (now the Moxie Pear), Sydney Loney & Nancy Ripton of JustTheFactsBaby.com, and Jennifer Threat of DoubleDutchMag.com. These women are truly innovative. When launching this endeavor, we set out to find women who were doing amazing things with their small businesses, in various communities, and online—women who were innovative, showed great leadership, and had a desire to help others both locally and nationwide.


We couldn’t be happier about the Top 50 Most Amazing Women on the Web, because they illustrate the unlimited potential we all have. They symbolize what is possible. Each woman has taken an idea and forged her own path to break new ground.


Hostess with the Mostess is not just any event and party theme site. They have a hip and modern twist that speaks to most contemporary women today.


Plum Organics is taking organic baby food to new heights, and now offer products for toddlers and kids.


Yummy Web Studio (now The Moxie Pear) is a stylish one-stop design studio that has a unique approach to getting online businesses off to a great start.


Just the Facts Baby doesn't simply give baby information; they have a journalistic perspective and provide expert advice that is unparallel.


Double Dutch Magazine is leveraging technology to inspire African-American teen girls. They’ve built a vibrant publication that encourages girls to make a difference in the world.


You should definitely know about these ladies. They are AMAZING!


Me: How did you choose the Top 50 women?


We started with over 100 women. Each was diverse and inspiring in her own way. We couldn’t believe the range of talent and level of commitment the women had. We knew it would be a tough task to narrow it down. Therefore, we didn’t review the candidates based on a single idea or site alone. We evaluated them on the following criteria:

1) Idea Innovation. We looked at originality, how imaginative they were, how creative they were in executing their ideas, and communicating the brand.

2) Professional Leadership. We assessed their background, their ability to lead, the ethics they upheld, and sense of character.

3) Supportive Community. We wanted to see their desire to help others. We looked at their social impact, and sense of community.

4) Site Design. Being that we’re looking at women who have a presence online, the web site or blog site had to exhibit professionalism. It needed to be effective in delivery, with good layout and design. Our panel of eight professional women then used a scoring system to select the top 50! It was important for the magazine to exhibit diversity—not solely in the range of women featured, but also in the types of businesses, web sites, and blog sites showcased. You won’t find many large corporations or illustrious personalities mentioned. We deliberately profiled authentic women you might not hear about every day.


Me: How can someone apply to be an Amazing Woman for 2010?


We are already gearing up for next year! Our application process is simple. You go to our website at stilettowoman.com, and click on the magazine link. You will see information about submitting your entry. We will begin accepting submissions later in the year. However, due to demand, we may accept them sooner.


Submissions will be sent through on our site, and can come in from a variety of ways:

· They can come from the candidates themselves

· They can come from suggestions of other people

· They can come from our research, and those we seek out


The assessment process takes a good amount of time. Therefore if you or someone you know is interested, we recommend getting your site in tip-top shape, ensure your message positively impact others, and don’t forget to show your creativity. We have several months left to the open submission period, so take that time to decipher how you’re going to give us your best pitch!


When you’re ready, log on to our website, and submit!


Me: What is Stiletto Women all about?


Stiletto Woman, Inc. is a sassy, yet sophisticated inspirational new-media communications and empowerment network exclusively for women. Stiletto Woman represents you, me, her—it’s a community—a movement! We realize the modern woman is not just a mother, wife, or single female. She’s everything!


There are four sides to women that we focus on . . . what we call “3P&E”: personal, parenting, professional, and entrepreneurial. We approach each of these from a holistic perspective. We believe a woman can’t be defined by just one thing, because more than ever before, she’s become multi-faceted.


In addition to the magazine, we have a regular blogging community, we offer coaching, home business certification, community seminars, and will soon finalize our book publishing division. Next year, Stiletto Woman Magazine will be published tri-annually, where two issues will be dedicated to real life circumstances of everyday women.


Ultimately, we represent the female who is in tune with the trends, but creates her own style. She’s a woman who wants to be in sync with her career, her business, her family, her money, the way she looks, and the way she feels. Most importantly, she’s empowered!Where can we go to learn more about the magazine?


Learn more about us at http://www.stilettowoman.com/. Don't forget to read about all the ladies who made the list! We look forward to seeing you in the ranks next year!

1 comment:

  1. Hello Courtney! We just wanted to stop by and thank you for such a great interview. We are delighted to have appeared on your site. We'll be tuning in to your twitter and blog posts!

    Thanks Again!
    Stiletto Woman

    ReplyDelete

 
Clicky Web Analytics ss_blog_claim=9d0c63c3ac6227dc7e3134d9b0f2d386